Winning Marketing for
Real Estate Agents.

(re)define by Shotlist helps high-performing agents and brokers through branding and marketing solutions that set you apart in a competitive market.

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A wooden cabin surrounded by dry trees and grassy terrain with a forested hill in the background under a cloudy sky.
Modern open living room and kitchen with gray sofa, armchair, wooden floor, and a bookshelf holding a TV and books.
Modern two-story house entrance with steps, illuminated wall lights, garage door, and flower garden at dusk.
Aerial view of a suburban neighborhood intersection with houses, lawns, trees, and swimming pools.
Modern dining room with round black table, four velvet chairs, copper wire pendant lights, and soft natural light from floor-to-ceiling curtains.
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Stylish bathroom with a copper clawfoot bathtub in front of a window, surrounded by houseplants and a small table with candles.
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Modern kitchen with stainless steel refrigerator, dishwasher, farmhouse sink, electric stove, white cabinets, and beige hexagonal floor tiles.

(re)define What it Means to be in Real Estate.

We help real estate agents and brokerages stand out through powerful brand identities, strategic web design, and compelling content that drives results.

Services

Brand Identity

Your brand is more than a logo – it's your market expertise, client trust, and professional promise. We create distinctive real estate brand identities that showcase your unique value and local market authority. Through targeted visual design, authentic messaging, and strategic positioning, we help you become the go-to agent in your area.
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• Visual Identity: Logo design, color psychology, typography, and brand guidelines
• Brand Experience: Client touch-points, communication strategy that builds trust
• Brand Core: Mission, values, positioning, and target audience definition

Web Design

We craft real estate websites that win listings and attract clients. Our designs blend stunning visuals with intuitive user experience, ensuring your site captures attention and converts visitors into motivated sellers and buyers.

• UX & UI: Property search optimization, neighborhood insights, lead capture design
• Responsive Development: Mobile-friendly coding that works flawlessly across devices
• Conversion Strategy: Data-driven structures that guide visitors toward taking action

Content Creation

Your story deserves to be told exceptionally well. We create engaging, strategic content that resonates with your audience and reinforces your brand position. From compelling storytelling to scroll-stopping visuals, we help you maintain a consistent and powerful presence across all platforms.

• Content Production: High-impact property photography, video tours, and design
‍• Social Media Management: Content creation, posting, and community engagement that fosters real connections
‍• Content Strategy: A roadmap for creating and distributing your message for maximum impact

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Person holding a tablet displaying a webpage about adventures and outdoor activities in Southeastern Alaska.
Man sitting indoors holding a clapperboard labeled 'Compass' with director name Chris Hurwitz, smiling at the camera.

Our Approach

01

Discovery

Through deep discovery, we uncover your unique story and vision. We listen intently to understand your target clients, local expertise, goals, and challenges, ensuring every strategy we craft resonates authentically with your market.

02

Collaboration

Great real estate brands are built through powerful partnerships. We combine your market knowledge with our creative vision to develop targeted solutions that generate leads and drive results.

03

Execution

Execution is where vision meets reality. We bring your idea to life with meticulous attention to detail—leveraging strategy and creativity, we execute solutions that build lasting brand equity.

The Numbers Behind Real Estate Success

In a competitive market, your brand is the difference-maker. These statistics show why top-performing agents invest in strong branding and marketing.

83%

of top performing agents credit strong branding and marketing to their success.
‍

1/3

of sellers stated that their agent's reputation was the biggest factor in choosing a real estate agent.

(re)define Your Real Estate Business

Don't let the need for creativity hold you back.

Contact us
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A Denver-based marketing agency that helps bold businesses elevate their online presence.

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Who We Are

We blend strategy, design, and storytelling to build brands that leave a lasting impact.

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